What is SERP and Rich snippets

SERP:

SERP

SERP-  (Search Engine Results Page)

SERPs are the page that is displayed after a user enters a query into a search engine. The results on a SERP can be influenced by many factors, including the user’s location, the type of query, and the search engine’s algorithm.



RICH SNIPPETS:

rich snippets


Rich Snippets- Special result snippets in Google search results are described as rich snippets. They include additional information that is not stored in the meta description of the affected target site but is stored as structured data in its source code with the help of markups.


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